One book link, Every store Booklinker.com​

6/19/2026

Hello authors!

In our last Broadcast, I shared some ideas on how you can prep for Amazon Prime Days next week (June 23-26). Now I want to share specific actions you can take to increase your book sales during the event.
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📦 5 Ways to Increase Book Sales During Prime Day

Amazon Prime Day (June 23-26) brings millions of shoppers to Amazon looking for deals. While books may not be the main attraction, readers are already in a buying mindset. Here are five ways to take advantage of the increased traffic.

1. Discount the First Book in Your Series​
Prime Day shoppers are looking for bargains. A temporary discount on Book 1 can encourage readers to take a chance on a new author. The goal isn't just to sell that one book—it's to get readers hooked on the series.

2. Promote Box Sets and Omnibuses​
Readers love getting more for their money. If you have a box set, omnibus, or bundle of books, now is the time to feature it. Prime Day shoppers are especially receptive to offers that provide obvious value.

3. Increase Your Amazon Ad Budget​
If you're already running Amazon ads, consider increasing your budget during Prime Day. More shoppers are browsing Amazon, which means more opportunities for readers to discover your books.

4. Tell Readers About Your Sale More Than Once​
One social media post isn't enough. Mention your Prime Day promotion in your newsletter, post about it on social media before and during the event, and remind readers before the sale ends. Many readers need multiple reminders before they take action.

5. Focus on Your Best-Selling Book or Series​
Don't try to promote everything. Choose the book, series, or bundle most likely to attract new readers and put all your marketing efforts behind it. A focused promotion is often more effective than spreading attention across your entire catalog.

Two things that I plan to do with the books I publish with my coauthor under the pen name, C.G. Harris, is to drop the price to .99 cents for book 1 in a new series and create an ebook bundle with the first books in four different series and offer it for $4.99.
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Let me know what you plan to do.

Kerrie
Content & Community Manager
Kerrie Flanagan

Next Free Webinar: Save the date

Fund Your Books with Kickstarter Without Going Big

June 10, 12:00pm EDT
Zoom
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Think Kickstarter is only for authors launching massive campaigns?

Think again.

In this webinar, you'll learn a straightforward, low-risk approach to crowdfunding that shows authors how to fund projects, connect with readers, and build momentum for future launches. Drawing from my experience running four successfully funded campaigns, I'll share practical strategies for setting realistic goals, creating manageable reward tiers, and using Kickstarter not just as a funding tool, but as a way to grow your readership and build momentum for future releases.

Success isn't about going viral, it's about using Kickstarter strategically and sustainably.

Booklinker Just Got Easier

Check it out for yourself. Go to Booklinker.com and create a new link or go into your dashboard and create a new Collections page.

A quicker workflow
​Creating multiple links is now faster. Use the "New" button to create another Booklinker link without going back to the dashboard homepage.

A quick tip
​After creating or updating a link, give Booklinker a minute or two to find all available stores. If you don't immediately see all retailer options on the landing page, simply refresh the page.

Because marketing your book shouldn’t feel overwhelming

psst... I'll let you in on a secret. If you use the promo code, LABTEST50, you will get 50% off the first month (which makes the cost less than one Starbucks).

Backstage Pass Winners

A big thank you to everyone who attended The Book Marketing Lab Backstage event earlier this month. There were some great prizes to those who participated in the various activities. I have 2 winners to announce.
​Congratulation to:​
Peter Thompson - Won a $25 Bookshop.org gift card
Rae Scott - Won a free year of Story Origin

Industry News & Articles ✍🏽

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​🌟 5 Takeaways from IBPA Publishing University 2026​

After attending IBPA Publishing University 2026 in Portland, Oregon, Cortney Cino returned with fresh insights and practical ideas for independent publishers. Drawing from conference sessions, conversations, and notes from industry experts, she highlights five key takeaways that author-publishers and small presses can use to navigate today's publishing landscape.

🌟 7 Ways to Generate Buzz for Your Book This Summer​

Summer is a great time to get your book in front of new readers. People are traveling, relaxing, attending events, joining book clubs, and looking for their next great read. Whether your book is brand new or has been available for years, the season gives you plenty of opportunities to build attention, spark conversations, and increase sales. Here are seven ways to generate buzz for your book this summer.
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🌟 Best Social Media Platforms for Authors in 2026: A Practical Guide​

The social media landscape for authors has changed dramatically. With declining organic reach on established platforms, the rise of newer networks, and growing interest in direct-to-reader marketing, authors face more choices than ever. Rather than trying to be everywhere, the key is choosing platforms that align with your books, audience, and working style. This guide explores the 10 most relevant platforms for authors today, highlighting their strengths, limitations, and best use cases.

Conferences Booklinker Will Be Attending

• ​Romance Writers of America in Albuquerque, New Mexico, July 15-18
• Author Nation in Las Vegas November

Are you attending any conferences this year? Let me know.

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